Clik here to view.
Watch 3 Businesses Evolve
I've been reading a bit about evolution lately and I keep seeing parallels to business.I started thinking about how the promotional strategy for a creative business evolves. How is the marketing for a...
View ArticleClik here to view.
Marketing Monday: Timing is everything
Right after CFC in Chicago, I did a one-hour consultation with CFC attendee, Tarry Nwaise, a designer from Madison, Tennessee. During that session, I told her, among other things, that timing is...
View ArticleClik here to view.
Evolution of a business name
I did a lot of research for my new article on the evolution of a creative business, “From Start to Smart,” (coming out in the September edition of HOW), and for the companion DesignCast (this Thursday,...
View ArticleClik here to view.
Evolution of your promo materials
As part of the research for my new article on the evolution of a creative business, “From Start to Smart,” coming out in the September edition of HOW, I asked (my Facebook "friends"), “What did you do...
View Article